As an online network marketer I know that it is absolutely very important to have a good sales funnel to create a sales customer. There are many ways to set up your sales funnel. In this article I will explain how a sales funnel should look and the basic working there of as well as how I have set up my sales funnel. A sales funnel is used to convert your leads into a sales customer.
A sales funnel consists of three basic parts:
1. A Landing Page.
2. A Back page.
3. You will need an auto responder.
Landing Page
This page should have a headline that catches the eye of the viewer and it should say something about the product or services that you are promoting to your sales customer. Then the second and most important part of the landing page is a video or an image of you, the person they will be dealing with. If you use a video, you can sell yourself better and you can give your potential customer a snippet of what they can expect on the next page.
The Back page
This page of you sales funnel is the part where your customer can make decision, because here you must give them everything they will need to do that. Here they will either decide 'Yes' this is for me or 'No' not right now, or this is not for me. This page should give them a lot of detailed information on whatever you are promoting or selling. This page is usually a long page with a lot of information, and it is found that the more detail there is the better chance you have of a potential customer turning into sales.
The Auto Responder
You use this auto responder to keep track of a list of all the potential sales customers and it gives you the opportunity to send out e-mails to all on the list on auto response. There are many auto responders out there, but two of the best is A Weber or Get Response. I would suggest that you use one that you have to pay for the use of it because then you know that it is solid and reliable, your auto responder is a very important tool and it needs to work effectively.After you setup your auto responder, it is used to setup a series of e-mails that can be sent out to your prospects/list. All this can be done on auto pilot, because of this brilliant product. The amount of sales off your page immediately is only the tip of the iceberg, because most of the viewers will first go and discuss it with their spouses or would like to think about it. . That is exactly the reason why you need an auto response e-mail. It will follow up with these potential customers on auto pilot. You need to setup a series of pre written e-mails for this auto responder, and you need to send out e-mails for about 14 days. These e-mails you use let them get to know you as a person, as well as why you are involved in introducing them to what you do and the benefits that they will get out of your product or service. Remember to always prompt them into action, because they can be ready to become a sales customer at any time. Using an auto responder there will always be an opt out option for your prospect, if they decide that what you offer to them is not for them. And then they will never receive an e-mail from you again.
There is a broadcast function available in you auto responder program and this enables you to send one e-mail to a group of prospects, whether it is 5 or 5 000 e-mail addresses. This function enables you to send out information about services and training or maybe something to keep them up to date with products. You can even send out content that might improve their lives. This can be used to communicate to you prospects or to the sales customers that you have build up over time If you keep in contact with them, then they will get to know you and in time maybe get to trust you and even become a business partner. . Remember to always have a opt in box where they start the whole process of going into your sales funnel.
This article is there to help you understand the working of the sales funnel and I hope you understand it now.
The
sales funnel is very important, but there are a few good systems out there that help you to generate a good lead capture page, as well as a back page. They even help you to setup your auto responder. The one I use and believe is the best, can be found
here.
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